How Dubai Chocolate Bar Went Viral | Here's How To Make It At Home

It’s rich, crunchy, creamy, and oozing with pistachio goodness. First crafted in the UAE, this treat quickly made its way from boutique shelves to Soc

The Dubai Chocolate Bar is one of the most talked-about desserts online right now. It’s rich, creamy, crunchy, and filled with pistachio goodness. Originally made in Dubai, this sweet treat has gone viral on social media. Wondering why? Let’s take a closer look and show you how to make a version at home.



So, What’s Dubai Chocolate?

Its official name is "Can’t Get Knafeh of It", and it was dreamed up in 2021 by Fix Dessert Chocolatier in Dubai. But this is no ordinary chocolate bar. Hidden beneath a glossy milk chocolate shell is a seriously indulgent filling:


  •  A sweet and creamy pistachio spread
  • Crispy bits of kadayif (shredded phyllo pastry)
  • A little tahini for that rich, nutty twist


It’s sweet, nutty, creamy, crunchy—and yes, completely addictive.

What Does It Taste Like?

Think of a dessert that combines a chocolate truffle, baklava, and halva all in one bite. The pistachio cream is smooth and slightly earthy, while the toasted kadayif adds a buttery crunch. The tahini brings a nutty edge that keeps things from getting too sweet. All wrapped up in a silky chocolate shell, it’s a decadent treat with just the right balance of flavors and textures.


 How It Blew Up on Social Media

The bar really went viral in late 2023 after TikTok creator Maria Vehera shared a short clip of her biting into it. The chocolate cracked, the pistachio cream oozed out, and viewers were hooked. It was ASMR gold. The video racked up over 100 million views, and soon TikTok and Instagram were full of people trying it—or trying to make their own versions.


A Delicious Cultural Mashup

What makes this chocolate bar even cooler is its story. It was created by Filipino chef Nouel Catis Omamalin, who blended Middle Eastern flavors like knafeh and tahini into a totally modern treat. It’s a fun and tasty mix of tradition and innovation.


Want to Make It at Home?

Good news: you totally can. Here's a super simple recipe that gets you pretty close to the real thing.


 Homemade Dubai Chocolate Bar Recipe


What You’ll Need:


  •  200g milk chocolate (for melting)
  • 1/2 cup pistachio cream (store-bought or homemade)
  •  1/2 cup kadayif or shredded phyllo pastry (lightly toasted in butter)
  • 1 tbsp tahini
  • 1 tsp honey (optional)
  •  Silicone chocolate molds or a small lined container


How to Make It:

1. Toast the kadayif : Cook the shredded phyllo in butter until golden and crispy. Let it cool.

2. Melt the chocolate: Use a microwave or double boiler, stirring until smooth.

3. Make the shell: Pour melted chocolate into your mold, coating the sides. Freeze for 5 minutes.

4. Mix the filling: Combine pistachio cream, tahini, honey, and the toasted kadayif.

5. Fill it up: Spoon the filling into the mold, then cover with more chocolate.

6. Set: Pop it in the fridge or freezer until firm.

7. Enjoy!


The result? A sweet, nutty, crunchy chocolate bar that tastes as good as anything trending online.

Lindt Dubai Chocolate Bar


Where Can You Get One?

If DIY isn’t your thing, you can find versions of the Dubai Chocolate Bar online. Sites like Shopee, Lazada, and Amazon carry both originals and inspired versions—some fancy, some more budget-friendly.

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PinoyCookBook: How Dubai Chocolate Bar Went Viral | Here's How To Make It At Home
How Dubai Chocolate Bar Went Viral | Here's How To Make It At Home
It’s rich, crunchy, creamy, and oozing with pistachio goodness. First crafted in the UAE, this treat quickly made its way from boutique shelves to Soc
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